In addition to posting original art, artists should follow these tips to boost their Instagram account. These include using Mood boards, Account tags, and Hashtags. These will help your followers engage more with your content. It also helps to reply to compliments that are left on their posts. The more comments you receive, the more engagement you will receive from followers on your posts.
Mood boards
Mood boards are an essential tool for creative artists. A mood board is a collection of images, ideas, and other references. Instagram offers the perfect platform for collating references. With its endless scrolling, haphazard colour clash, and endless possibilities, it’s a great way to procrastinate and brainstorm.
Mood boards can be very literal, or more abstract, allowing you to explore tone, mood, and type. The most important thing to remember is to keep an open mind and avoid getting too attached to any specific direction. Start by giving the mood board a name and jotting down your initial ideas.
Artists using Instagram can create mood boards using their images. There are several popular mood boards online. Some users collect images of celebrity faces or models to inspire themselves. Others curate a variety of images, such as fashion, architecture, food, and vintage magazine campaigns.
Hashtags
There are plenty of hashtags you can use to increase the visibility of your artist profile. For example, a “art” hashtag will increase the visibility of your posts as it’s not as competitive as many other popular hashtags. If you’re just starting out, you can even choose a hashtag with little competition so you can focus on building your following.
When choosing a hashtag, keep in mind the content of your account. For example, if you’re a portrait artist, you can use #portraits. Another example is a hashtag for zoo pandas, since it is an animal. Similarly, if you’re creating a painting, you could use the hashtag #painting.
Account tags
One of the best ways to promote your artistic works on Instagram is to use the right hashtags for your work. When crafting tags for your posts, remember to think about the content of the photo, so you can create more relevant tags for your content. For example, a photo of your studio might be tagged with #artinspiration, while a picture of the sea might be tagged with #watercolorart, #beach, or #seascapes. You can also use a hashtag generator to pick more specific hashtags for artistic series.
The best way to use hashtags for your Instagram posts is to mix long-tail and short-tail hashtags. You can use up to 30 hashtags to boost the exposure of your post, but it is important to use a mix of long-tail and short-tail keywords to get the best engagement.
Engaging with followers
Instagram is an excellent tool for artists to spread their work to a large audience. Artists can also create beautiful Instagram pages that show off their personality. They should also make the page feel like a home. Once they’ve done this, their art fanbase will begin to grow organically.
Engaging with followers on Instagram is not only about posting quality content; it’s also about making time to engage with followers and their accounts. A good marketing calendar can keep track of the time you spend on marketing, as well as ensure that your content has a high visibility. You can also add your Instagram icon to your Artwork Archive profile, add your username to business cards and other materials, and share your Instagram account with newsletter subscribers.
You can engage with your followers on Instagram in several ways, including private direct messages and story interactions. In addition, Instagram Reels, a video platform similar to TikTok, lets you create multi-clip videos that your followers can view. Drag artist Eureka O’Hara is currently using this feature to promote her upcoming season.
Promoting your art on Instagram
Promoting your art on Instagram is an excellent way to make your work more visible. This popular social network makes it easy to post images from anywhere. Its clean and concise interface allows artists to stand out from the crowd. Additionally, artists can utilize hashtags to make their posts easily recognized by those looking for art. You can use the search bar to find popular hashtags.
When using Instagram, artists should be sure to use quality images. Low-quality images are difficult to interpret and can give people a bad vibe. Make sure to shoot your images at the highest resolution possible. You can also turn on HDR on your iPhone when taking photos. For digital collages, use high resolution images, at least 1080 x 1080 px at 200 dpi. Additionally, it’s better to use square images rather than rectangular ones.